Small Business Marketing News & Tips
Welcome to the Fickl blog, where you can find marketing tips, news, customer stories and resources to help you level up your small business marketing.
How to gather and use powerful customer testimonials for your small business
Testimonials from satisfied customers can be a powerful tool for attracting new business and building trust with potential customers. But how do you curate impactful testimonials that will resonate with your target audience? In this blog post, we'll provide easy steps for identifying the right customers to ask for testimonials, choosing the best format for your testimonials, crafting effective questions, collecting and organizing your testimonials, and sharing and promoting them for maximum impact. By following these steps, you'll be able to gather compelling testimonials that showcase your business's strengths and help you stand out in a crowded market.
Website options for small business owners in 2023: a complete breakdown
Are you a small business owner looking to build a website in 2023? This blog post breaks down the most popular website options for small business owners, including self-hosted websites, website builders, and content management systems. Discover the pros and cons of each option and determine which one is the best fit for your business needs and budget.
Why your small business can't afford to ignore blogging
Blogging is often overlooked by small business owners as they try to balance their limited resources with their need for effective marketing. However, blogging can be a powerful tool for driving website traffic, establishing industry authority, and generating leads. In this blog post, we'll explore the many benefits of blogging for small businesses, as well as provide tips for overcoming common obstacles.
Drive traffic and leads with a powerful blog strategy for your small business
If you're running a small business, having a blog is a great way to connect with your audience, build your brand, and drive traffic to your website. But how do you create a blog that really works for your business? The key is to develop a clear blogging strategy that aligns with your goals and target audience. In this blog post, we'll guide you through the essential steps to creating a successful blogging strategy for your small business, from setting goals and identifying your audience, to creating a content plan and promoting your blog effectively. With these tips, you'll be able to create a blog that drives real results for your business.
Outsourcing your website? Here’s what you need to know as a small business owner
As a small business owner, outsourcing your marketing website design and development, can be a smart decision. It allows you to focus on your core business activities while leveraging the expertise of professionals in the industry. However, it's important to consider factors such as budget, web designer selection, goal definition, design process, collaboration, intellectual property protection, and performance tracking. By understanding these factors, you can make informed decisions when outsourcing your website project and ensure that you get the most value for your investment.