Social media holidays to inspire your small business marketing content in 2023
When it comes to social media holidays, not every occasion holds relevance for your brand or business. However, if you take the time to research and identify the holidays that resonate with your niche, you can significantly boost your organic reach. By creating content that is tailored to the theme of the holiday, you can capture the attention of your audience and generate engagement. Social media holidays provide a great opportunity to showcase your brand's personality and connect with your followers on a more personal level. When done right, participating in relevant social media holidays can not only help increase your organic reach but also strengthen your brand identity and foster a sense of community among your followers.
January 2023 Social Media Holidays
All January: Financial Wellness Month
1st January: New Year’s Day
2nd January: National Science Fiction Day
4th January: National Trivia Day
4th January: World Braille Day
5th January: National Bird Day
6th January: National Technology Day
10th January: National Youth Day
15th January: World Snow Day
15th January: National Bagel Day
17th January: Ditch Your Resolution Day
20th January: Cheese Lover’s Day
21st January: National Hugging Day
22nd January: Chinese New Year
23rd January: National Pie Day
25th: Opposite Day
3rd Monday of January: Blue Monday
28th January: Data Privacy Day
31st January: National Hot Chocolate Day
February Social Media Holidays
All February: Black History Month
2nd February: Groundhog Day
4th February: World Cancer Day
8th February: Safer Internet Day
9th February: National Pizza Day
11th February: International Day of Women & Girls in Science
12th February: The Super Bowl
13th February: World Radio Day
13th February: Galentine’s Day
14th February: Valentine’s Day
15th February: Singles Awareness Day
17th February: Random Acts of Kindness Day
20th February: National Love Your Pet Day
20th February: World Day of Social Justice
21st February: Pancake Day
21st February: Family Day (Canada, except Quebec)
27th February: World NGO Day
28th February: World Rare Disease Day
March 2023 Social Media Holidays
All March: Women’s History Month
1st March: Zero Discrimination Day
3rd March: World Wildlife Day
8th March: International Women’s Day
14th March: Pi Day
17th March: St Patricks Day
18th March: Global Recycling Day
18th March: World Sleep Day
20th March: International Day of Happiness
20th March: First Day of Spring
21st March: World Poetry Day
22nd March: World Water Day
23rd March: National Puppy Day
25th March: International Waffle Day
27th March: World Theatre Day
29th March: National Mom & Pop Business Owners Day
31st March: International Transgender Day of Visibility
First Friday of March: National Day of Unplugging
April 2023 Social Media Holidays
All Month: Celebrate Diversity Month + Move More Month.
1st April: April Fools’ Day
2nd April: World Autism Awareness Day
6th April: National Carbonara Day
7th April: Walk to Work Day
7th April: World Health Day
9th April: Easter Sunday
10th April: Siblings Day
15th April: World Art Day
18th April: Day for Monuments and Sites
20th April: 420
21st April: World Creativity and Innovation Day
22nd April: Earth Day
23rd April: World Book Day
26th April: World Intellectual Property Day
27th April: World Design Day
28th April: National Superhero Day
29th April: International Dance Day
30th April: International Jazz Day
May 2023 Social Media Holidays
All May: Mental Health Awareness Month
3rd May: World Press Freedom
4th May: Star Wars Day
5th May: LinkedIn’s Anniversary
7th May: World Laughter Day
8th May: World Red Cross Day
8th - 12th May: Teacher Appreciation Week
15th May: International Day of Families
17th May: International Day Against Homophobia, Transphobia and Biphobia
18th May: International Museum Day
23rd May: YouTube’s anniversary
28th May: National Burger Day
31st May: World No Tobacco Day
June 2023 Social Media Holidays
All June: LGBTQ Pride Month
1st June: International Children’s’ Day
2nd June: World Running Day
3rd June: World Bicycle Day
5th June: World Environment Day
6th June: Higher Education Day
8th June: World Oceans Day
14th June: World Blood Donor Day
18th June: International Sushi Day
19th June: Juneteenth (US)
21st June: International Day of Yoga
21st June: World Music Day
21st June: Beginning of Summer
30th June: World Social Media Day
July 2023 Social Media Holidays
1st July: Canada Day (Canada)
2nd: World UFO Day
3rd July: International Plastic Bag Free Day
4th July: Independence Day (US)
6th July: International Kissing Day
7th July: World Chocolate Day
13th July: International Rock Day
15th July: Social Media Giving Day
16th July: National Ice Cream Day
17th July: World Emoji Day
18th July: World Listening Day
22nd July: World Brain Day
24th July: Parents’ Day
30th July: International Friendship Day
August 2023 Social Media Holidays
5th August: International Beer Day
8th August: International Cat Day
12th August: International Youth Day
13th August: International Left-Handers Day
19th August: World Photography Day
23rd August: Hashtag Day
26th August: World Dog Day
September 2023 Social Media Holidays
All September: World Alzheimer’s Month
4th September: Labour Day (US & Canada)
5th September: International Day of Charity
10th September: Grandparents Day
12th September: National Video Games Day
16th September: International Day of the Prevention of the Ozone Layer
17th September: Batman Day
18th September: World Equal Pay Day
21st September: International Day of Peace
21st September: World Alzheimer’s Day
22nd September: Start of Autumn/Fall
23rd September: International Day of Sign Languages
30th September: World Podcast Day
October 2023 Social Media Holidays
All October: Black History Month (UK)
1st October: International Coffee Day
2nd October: World Day of Non-Violence
4th October: World Animal Day
5th October: International Teachers Day
6th October: World Smile Day
9th October: Thanksgiving (Canada)
10th October: World Mental Health Day
10th October: Indigenous Peoples’ Day
11th October: National Coming Out Day
16th October: World Food Day
19th October: International Day against Breast Cancer
20th October: International Chefs Day
21st October: World Energy Saving Day
28th October: World Animation Day
29th October: National Cat Day (US)
31st October: Halloween
November 2023 Social Media Holidays
All November: Men’s Health Awareness Month (Movember)
1st-2nd November: Day of the Dead
4th November: International Marketing Day
8th November: STEM Day
9th November: Social Media Kindness Day
10th November: World Science Day
13th November: World Kindness Day
20th November: Transgender Day of Rememberance
23rd November: Thanksgiving (US)
24th November: Black Friday
25th November: Small Business Saturday
27th November: Cyber Monday
December 2023 Social Media Holidays
3rd December: International Day of Persons with Disabilities
4th December: National Cookie Day
5th December: World Volunteer Day
10th December: World Human Rights Day
21st December: First Day of Winter
24th December: Christmas Eve
25th December: Christmas Day
26th December: Kwanzaa
31st December: New Years Eve
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